During the meeting, both sides have committed to cooperating in news reporting and elevating the image of the two agencies in the eye of the public, local and foreign clients.  

VOV President Nguyen The Ky said VOV has faced a number of challenges and fierce competition from other media outlets in securing its market share, noting that VOV has developed a long-term strategy to operate effectively and train a highly qualified staff.

Mr Ky said with advantages of different media forms such as radio and television broadcasting, and print and online newspapers, VOV wants to enhance long-term and comprehensive cooperation with Vietnam Airlines, especially in introducing the image of the national flag carrier to both local and foreign clients.  

Duong Chi Thanh, general director of Vietnam Airlines highlighted the initiative of VOV in promoting and strengthening bilateral cooperation to further promote its brand to the public in the most efficient manner.
Both sides have committed to working out specific cooperative contents in the time ahead with a focus on clients from inside the country and overseas.