According to the Vietnam National Administration of Tourism, the representative office aims to provide Vietnamese people with information about Japan and strengthen mutual understanding and cooperation between the two nations.
  

Last year, the number of Japanese visitors to Vietnam reached more than 671,000. In the past ten months, Japanese tourists to Vietnam surged 11% to 611,000 compared to the same period last year. This year, Vietnam expects to welcome nearly 750,000 Japanese visitors.

Meanwhile, the number of Vietnamese tourists to Japan has quadrupled in the 2010-2015 period, from 42,000 in 2010 to more than 185,000 in 2015, with an average growth of 35% per year.