Earlier in June of this year, Vinamilk with the support of the Vietnam Trade Promotion Centre for Agriculture joined an international trade expo in the US at the Jacob Javits Centre in New York. Based substantively on the positive feedback received at that event and successful test-marketing of the products, a decision was made by Vinamilk management to foray into the dairy market in the states of Arizona and California.
In response to US consumer demand for better, wholesome nutrition from safe, responsible sources, Vinamilk through its wholly owned subsidiary Driftwood is excited to be introducing its innovative products to the US market.Our products offer US consumers a dairy option that is sourced from sustainable family farms and provides strong market potential, said Vinamilk, and we are happy to announce the launch of a saucy advertising campaign therewith.