And so are airlines.
For the Online Friday doorbuster sale that kicked off December 4, Vietnam based Vietjet Air is offering more than 500,000 highly discounted airfare tickets on a first come-first-served basis, with many as much as 50% or more off regular prices.
In fact, the airline says many one-way tickets on international and domestic flights are free for flights booked on December 3, 4 and 5. Additional restrictions, may apply.
Specially priced deals are also available on flights for the period December 10, 2015 to May 20, 2016 on all domestic and international air routes to Seoul, Taipei, Singapore, Bangkok, Yangon (Myanmar).
Tickets can be purchased at the website www.vietjetair or on smartphone https://m.vietjetair.com or Facebook page www.facebook.com/vietjetvietnam.
“These flash sales offer great deals, but supplies are limited and will go fast," says the airline.